Terms of Service

By accessing or using the Aktara platform at aktara.ai (the “Service”), you agree to be bound by these Terms of Service (“Terms”). If you do not agree, you must not use the Service. These Terms constitute a legally binding agreement between you (“User”, “you”) and Aktara (“we”, “our”, “us”).

Where you are using the Service on behalf of a company or other legal entity, you represent that you have authority to bind that entity to these Terms, and references to “you” include that entity.

Aktara provides a self-serve quantitative decision simulator. You describe a business decision — such as a pricing change, product launch, or market expansion — and the Service returns a probability distribution of possible outcomes based on statistical modelling and a dataset of comparable historical cases.

The Service is a decision-support tool only. Outputs are probabilistic estimates derived from statistical models and historical analogues. They are not forecasts, guarantees, or professional advice of any kind — financial, legal, investment, or otherwise. You are solely responsible for any decisions you make based on simulation outputs.

We may update, modify, or discontinue features of the Service at any time. Where a change materially reduces functionality you rely on, we will provide reasonable notice.

You must be at least 18 years old and legally capable of entering into binding contracts in your jurisdiction to use the Service.

You are responsible for all activity that occurs under your account, including maintaining the confidentiality of your authentication credentials. You must notify us immediately at security@aktara.ai if you become aware of any unauthorised access to or use of your account.

You may not create an account on behalf of another person without their express authorisation, or use another person's account without permission.

You agree to use the Service only for lawful purposes and in accordance with these Terms. You must not:

• Use the Service to store, process, or transmit data in violation of applicable law or any third-party rights
• Attempt to reverse-engineer, decompile, scrape, or extract our proprietary models, algorithms, or benchmark dataset
• Use automated scripts, bots, or other means to exceed rate limits or circumvent usage restrictions on your plan
• Resell, sublicense, or otherwise commercialise access to the Service without our prior written consent
• Introduce malware, viruses, or any code designed to disrupt, damage, or gain unauthorised access to the Service or its underlying infrastructure
• Represent simulation outputs as guarantees, predictions, or professional advice when presenting them to third parties
• Use the Service in any manner that could damage our reputation or bring us into disrepute

We reserve the right to investigate suspected violations and to suspend or terminate access where a violation is confirmed or reasonably suspected.

You retain full ownership of all data, text, and information you input into the Service (“Your Content”). By submitting Your Content, you grant Aktara a limited, non-exclusive, royalty-free licence to process it solely for the purpose of providing the Service to you.

With your explicit opt-in consent, anonymised and aggregated outcomes derived from Your Content may be incorporated into our shared benchmark dataset to improve simulation accuracy for all users. You can withdraw this consent at any time in your account settings.

You represent that you have the right to submit Your Content and that doing so does not violate any third-party rights, confidentiality obligations, or applicable law.

Your simulation data is currently held in server memory and is not written to a persistent database. Data does not survive a server restart. We are not liable for loss of data resulting from a server restart or infrastructure event while this architecture is in place.

When persistent storage is introduced, this section will be updated and you will be notified. Our handling of personal data is governed by our Privacy Policy.

The Service — including its underlying algorithms, simulation models, user interface, benchmark dataset, and all associated documentation — is owned by Aktara and protected by copyright, trade secret, and other applicable intellectual property laws.

Subject to your compliance with these Terms, we grant you a limited, non-exclusive, non-transferable, revocable licence to access and use the Service for your internal business purposes during the term of your subscription.

Nothing in these Terms transfers any intellectual property rights to you. You must not copy, reproduce, or create derivative works from any part of the Service without our prior written consent.

Where you subscribe to a paid plan, fees are due in advance on a monthly or annual basis as selected at checkout. All fees are stated exclusive of taxes, which you are responsible for where applicable.

Refunds. If you are not satisfied with your initial paid subscription, you may request a pro-rated refund within 7 days of your first payment. After that period, fees are non-refundable but your access remains active until the end of the current billing period.

Failed payments. If a payment fails, we will retry for up to 7 days and notify you by email. If payment is not recovered within that period, your account will be downgraded to the free tier. Simulation data will be retained during this grace period.

We may change pricing with at least 30 days' advance notice. Price changes will not apply to the current billing period.

Each party may receive confidential information from the other in connection with the Service. Each party agrees to hold the other's confidential information in confidence using at least the same degree of care it uses for its own confidential information, and not to disclose it to third parties except as required to perform obligations under these Terms or as required by law.

We treat Your Content as confidential. We will not disclose individual simulation inputs or results to any third party except to provide the Service, as required by law, or with your explicit consent.

THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT WARRANTY OF ANY KIND. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, AKTARA EXPRESSLY DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.

WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR SECURE, OR THAT SIMULATION OUTPUTS WILL BE ACCURATE, COMPLETE, RELIABLE, OR SUITABLE FOR ANY PARTICULAR PURPOSE.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, AKTARA AND ITS OFFICERS, DIRECTORS, EMPLOYEES, AND AGENTS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, REVENUE, DATA, GOODWILL, OR BUSINESS OPPORTUNITIES, ARISING OUT OF OR IN CONNECTION WITH THESE TERMS OR YOUR USE OF THE SERVICE, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

OUR AGGREGATE LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THESE TERMS OR THE SERVICE SHALL NOT EXCEED THE GREATER OF (A) THE TOTAL FEES PAID BY YOU TO AKTARA IN THE TWELVE MONTHS IMMEDIATELY PRECEDING THE CLAIM, OR (B) ONE HUNDRED US DOLLARS ($100 USD).

SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OF CERTAIN WARRANTIES OR LIMITATION OF LIABILITY FOR CERTAIN DAMAGES. IN SUCH JURISDICTIONS, OUR LIABILITY IS LIMITED TO THE GREATEST EXTENT PERMITTED BY LAW.

You agree to defend, indemnify, and hold harmless Aktara and its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses — including reasonable legal fees — arising out of or in connection with:

• Your use of the Service in violation of these Terms
• Your Content, including any claim that it infringes a third-party right
• Your violation of any applicable law or regulation
• Any misrepresentation you make to a third party regarding simulation outputs

Either party may terminate this agreement at any time. You may close your account through account settings or by contacting legal@aktara.ai. We may suspend or terminate your access immediately if you materially breach these Terms, or with reasonable notice for any other reason.

On termination, your right to use the Service ceases immediately. Where data persistence has been introduced, we will retain Your Content for 30 days to allow export, after which it will be deleted in accordance with our Privacy Policy.

Sections 5, 7, 9, 10, 11, 12, 14, and 15 survive termination.

These Terms are governed by the laws of the State of Delaware, United States, without regard to its conflict-of-law provisions.

Before initiating any formal proceeding, you agree to contact us at legal@aktara.ai and attempt to resolve the dispute informally for at least 30 days. If the dispute is not resolved informally, it shall be finally settled by binding individual arbitration administered by the American Arbitration Association under its Commercial Arbitration Rules, with proceedings conducted in English.

Class action waiver. You waive any right to participate in a class action lawsuit or class-wide arbitration against Aktara. Each party may bring claims only in its individual capacity.

Notwithstanding the above, either party may seek emergency injunctive or other equitable relief in any court of competent jurisdiction to prevent irreparable harm pending the outcome of arbitration.

Entire agreement. These Terms, together with our Privacy Policy and Cookie Policy, constitute the entire agreement between you and Aktara regarding the Service and supersede all prior agreements and understandings.

Severability. If any provision of these Terms is found to be unenforceable, that provision will be modified to the minimum extent necessary to make it enforceable, and the remaining provisions will continue in full force.

No waiver. Our failure to enforce any provision of these Terms shall not constitute a waiver of our right to enforce it in the future.

Assignment. You may not assign your rights or obligations under these Terms without our prior written consent. We may assign our rights in connection with a merger, acquisition, or sale of assets.

Force majeure. Neither party is liable for failure to perform obligations where such failure results from circumstances beyond that party's reasonable control, including natural disasters, government actions, or third-party infrastructure failures.

We may update these Terms from time to time. We will notify you of material changes via email or an in-app notice at least 14 days before they take effect. The effective date at the top of this page will always reflect the current version. Continued use of the Service after changes take effect constitutes acceptance of the updated Terms.

Questions about these Terms: legal@aktara.ai

Or use our contact form.